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Major houses

The great Swiss and European manufactures.

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  • Ulysse Nardin
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  • Zenith

Independents

Small ateliers and named watchmakers.

  • Akrivia
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  • Antoine Preziuso
  • Armin Strom
  • Beat Haldimann
  • Berneron
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  • Christiaan van der Klaauw
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  • HYT
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  • Konstantin Chaykin
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  • Laurent Ferrier
  • Louis Moinet
  • Ludovic Ballouard
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  • Petermann Bédat
  • Philippe Dufour
  • Raúl Pagès
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  • Ressence
  • Roger W. Smith
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  • Sartory Billard
  • Simon Brette
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  • Théo Auffret
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  • Trilobe
  • Urwerk
  • Vianney Halter
  • Voutilainen

Japan

From Seiko's manufactures to Tokyo's independents.

  • Casio
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  • King Seiko
  • Kurono Tokyo
  • Masahiro Kikuno
  • Minase
  • Naoya Hida
  • Orient
  • Otsuka Lotec
  • Seiko

German watchmaking

Glashütte, Pforzheim and the tool-watch makers.

  • Archimede
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  • Porsche Design
  • Sinn
  • Stowa
  • Tutima
  • Union Glashütte
  • Wempe

Everyday & accessible

Where most collections begin.

  • Alpina
  • Ball Watch
  • Baume & Mercier
  • Bremont
  • Bulova
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  • Daniel Wellington
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  • Timex
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Microbrands

Founder-led brands selling direct.

  • anOrdain
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  • Studio Underd0g
  • Traska
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  • Vaer
  • Zelos

Historic names

Vintage marques and revived houses.

  • Angelus
  • Aquastar
  • Benrus
  • Doxa
  • Elgin
  • Enicar
  • Eterna
  • Favre-Leuba
  • Gallet
  • Gruen
  • Juvenia
  • LIP
  • Minerva
  • Movado
  • Poljot
  • Raketa
  • Smiths
  • Squale
  • Universal Genève
  • Vostok
  • Vulcain
  • Waltham
  • Wittnauer
  • Yema
  • Zodiac

Jewellers & fashion houses

Maisons that make watches seriously.

  • Bulgari
  • Chanel
  • Chaumet
  • Harry Winston
  • Hermès
  • Louis Vuitton
  • Montblanc
  • Tiffany & Co.
  • Van Cleef & Arpels
CollectionsModelsChannelsWatchmakingComplicationsVintageRestorationCollectorsReviewsIndependentsMicrobrandsAuctionsHistoryBuying guidesInterviews

Every video on Watches is a public YouTube video, played through YouTube's embedded player.

Watches is an independent experiment and is not affiliated with YouTube or any watch brand.

© 2026 Watches

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In these resultsSeiko 2640Spring Drive 397Rolex 249Snowflake 164Evolution 9 130Omega 116White Birch 107Tudor 88Citizen 41IWC 36Credor 32Cartier 31

40 of 622 films

19:34

Comparisons

What a $200,000 Watch Looks Like Under a Microscope

Swiss Watch Gang4.2M views • 5 years ago

12:36

Movements·Explainers

Why The Grand Seiko Spring Drive Is The Greatest Watch Movement & How It Works

Teddy Baldassarre2.8M views • 6 years ago

10:32

Grand Seiko·Seiko

3 Things You Should Know Before You Buy a Grand Seiko | Watchfinder & Co.

Watchfinder & Co.2M views • 7 years ago

11:41

What Your WATCH Says About YOU!

Nico Leonard1.7M views • 3 years ago

12:34

Grand Seiko·Seiko

It's Grand Seiko - you know what's going to happen

Jenni Elle925K views • 5 years ago

11:45

5 Reasons Why Grand Seiko is Better than Rolex

Watchfinder & Co.742K views • 4 years ago

19:32

Reviews

What YouTubers Aren’t Telling You About Citizen’s New “Grand Seiko Killer” - Zenshin Forza Review

Ben's Watch Club688K views • 1 year ago

15:33

Grand Seiko·Seiko

I Bought a Grand Seiko

London Watch Collector643K views • 6 years ago

10:29

Reviews

This Watch Is INCREDIBLE - Grand Seiko SBGA413 Review - The Snowflake Alternative (2020)

Teddy Baldassarre620K views • 6 years ago

11:58

Tourbillon·Reviews

The Best $20 Analog Watch Everyone Should Own - Casio MRW-200H-1EVDF Diver Style Watch Review

The Urban Gentry528K views • 3 years ago

16:49

Grand Seiko·Seiko

Baby Grand Seiko Battle- SARB v SDGM v SARX

Bruce Williams518K views • 10 years ago

15:35

15 Japanese Watch Brands You Need To Know In 2024

Teddy Baldassarre513K views • 2 years ago

13:24

Grand Seiko DESTROYED Rolex

Watchfinder & Co.484K views • 3 years ago

11:39

Here’s Why Grand Seiko is Better than Rolex | Watchfinder & Co.

Watchfinder & Co.481K views • 5 years ago

10:33

GMT & world time·Comparisons

Rolex vs Grand Seiko – GMT Watches | Watchfinder & Co.

Watchfinder & Co.481K views • 6 years ago

14:45

Explainers

What is Seiko Spring Drive and how does it work? Watch and Learn #24

Long Island Watch473K views • 9 years ago

15:53

[Watch Spirit ☆ Grand Seiko (Part 2)] I really want both Spring Drive and mechanical watches! #45

FORZA STYLE【イケオジ公式】458K views • 6 years ago

19:35

Grand Seiko·Seiko

Hands On With The New Grand Seiko Models For 2022 (Wearable GMTs, A New Diver, & More)

Teddy Baldassarre424K views • 4 years ago

11:03

The IWC Problem: Why Does No One Buy IWC?

Britt Pearce389K views • 2 years ago

15:30

GMT & world time·Reviews

My Dream Grand Seiko Is A Nightmare | Spring Drive GMT SBGE257

Casual Watch Reviews373K views • 3 years ago

10:02

The Least Expensive Spring Drive Model From Grand Seiko

Teddy Baldassarre355K views • 2 years ago

16:00

The Most Impressive Quartz Watches on the Market

Teddy Baldassarre354K views • 1 year ago

15:43

Comparisons

Watch Beat Rate Comparison 18,000, 21,600, 25,200, 28,800, 36,000, & Spring Drive (120 FPS)

Teddy Baldassarre344K views • 5 years ago

10:15

Reviews

The Best Grand Seiko White Birch - move over Snowflake!

Adrian Barker341K views • 5 years ago

14:55

Comparisons

Rolex Datejust 41 vs Grand Seiko "Snowflake" Spring Drive Automatic 126300 vs SBGA211

The 1916 Company Watch Reviews334K views • 7 years ago

16:51

Grand Seiko·Seiko

Visiting Grand Seiko’s Mechanical Watchmaking Studio In Japan

Teddy Baldassarre320K views • 2 years ago

16:54

Drop #216 - Grand Lange 1, Patek Philippe 3940J, Gold & Diamond Zenith Daytona, Grand Seiko & more

Subdial315K views • 1 year ago

10:21

Grand Seiko·Seiko

This Underrated Grand Seiko Gem is Cheaper Than You Think

Watchfinder & Co.314K views • 4 years ago

10:52

Is the Grand Seiko Snowflake Finished? | Watchfinder & Co.

Watchfinder & Co.307K views • 5 years ago

12:10

Grand Seiko·Seiko

The Most Wearable Spring Drive Sports GMT From Grand Seiko - SBGE285 Review

Teddy Baldassarre293K views • 3 years ago

14:26

This Grand Seiko Watch Is More Special Than You Think - Grand Seiko White Birch (SLGH005)

Teddy Baldassarre278K views • 3 years ago

17:19

Reviews

Best Japanese Watches - Over 15 Watches Mentioned - Grand Seiko, Citizen, Orient, & MORE

Teddy Baldassarre268K views • 5 years ago

18:52

Movements

Cheaper And Better Than Grand Seiko! Citizen Chronomaster AQ4030-51A

Just One More Watch261K views • 3 years ago

19:27

Grand Seiko·Seiko

Building a Complete Collection with Grand Seiko

Teddy Baldassarre252K views • 3 weeks ago

13:58

Grand Seiko·Seiko

Are Swiss Watches a Scam? These 10 Japanese Watches Say Yes

Watchly247K views • 4 months ago

11:04

The Panerai Problem: Why Does No One Buy Panerai Watches?

Britt Pearce237K views • 1 year ago

12:53

Comparisons

ROLEX vs. GRAND SEIKO: SNOWFLAKE vs. AIR KING: 116900 vs. SBGA211

The 1916 Company Watch Reviews236K views • 8 years ago

11:05

Buying guides

The Most Attainable Watches From Luxury Brands - Rolex, Tudor, Breitling, Grand Seiko, & MORE

Teddy Baldassarre233K views • 4 years ago

15:50

Comparisons

WHICH WATCH IS BETTER? ROLEX / OMEGA / GRAND SEIKO. WATCH REVIEW AND BRANDS COMPARISON.

WATCHLIFE233K views • 5 years ago

10:42

The Grand Seiko Night Birch is a PROBLEM

Watchfinder & Co.232K views • 3 years ago